A neoliberal emphasis on self‐improvement and the development of therapeutic and confessional discourses coalesce in moments of supermodernity, wherein the extraction of truth is considered both pleasurable and productive, and most of all essential to the constant self‐imaging project of the American middle class. I examine how the space of a taxi cab on the episodic documentary series Taxi Cab Confessions allows for confessional discourse by facilitating a particular type of identity exercise.
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